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MarketingAgents
05 / 07

AI email marketing that drafts, while you press send

Your email list is the audience you own, and it deserves more than an occasional rushed newsletter. Email Agent writes the regular send, builds sequences for new leads, and proposes subject lines worth testing. Every message lands in your email platform as a draft, and the send button remains yours.

A service business owner in a workshop back room approves a draft on his phone, pinned pages on the cork board behind him

Messages it writes and ideas it brings

  1. 01A weekly newsletter assembled from approved articles, product news and anything you add to the week's notes.
  2. 02Nurture sequences for new leads, trial users or past customers, with each email in the sequence written as a separate deliverable.
  3. 03Subject line tests, offering several options per email with the angle behind each one.
  4. 04Segment ideas, suggesting which part of your list should receive a message and why.

Each email counts as one agent task. A five-email welcome sequence therefore uses five tasks, spread across the days you approve them.

The agent writes for the subscriber first. Every message has one clear purpose, one main link and a reason to open it that matches what is actually inside. It uses the voice examples and banned claims from your company brief, so a promotional email never promises more than your product delivers, and a nurture email for trial users explains the next step in the words your customers already use.

What an email card shows before you approve it

Each email appears as a preview of what a subscriber would see, with the reasoning around it.

Approve the email, edit the copy directly, request changes with a note like "lead with the price change", or reject it. Approved emails are pushed to your email platform as drafts, where you check the final layout, choose the send time and send.

Email Agent Waiting for your approval
  • The segment or list it is meant for and the goal of the message.
  • Three or more subject line options and a preview text line.
  • The body of the email, with headings, links and the single call to action it builds toward.
  • The approved source it drew on, such as an article from Content Agent.
  • For sequence emails, its position in the sequence and the delay after the previous message.

Email platforms it connects to

Email Agent connects to Mailchimp, Klaviyo and HubSpot through their official APIs and saves approved messages there as drafts or draft campaigns. It also reads basic results, such as opens and clicks, so Reporting Agent can include them. No message is ever sent by the connection itself. See AI marketing integrations for the permissions each platform asks for.

Two colleagues at a table go through printed social post drafts with handwritten corrections, one pointing at a paragraph

Weekly newsletters and campaign work by plan

The newsletter runs on a weekly day you choose, and campaign emails are written when you start a campaign or a sequence. A founder on Starter, with 60 shared tasks a month, can run a weekly newsletter and a short welcome sequence beside two other agents. On Team, 220 tasks leave room for several sequences at once. Department and Enterprise give each brand workspace its own brief and its own email connection, which suits agencies writing for many clients. Full numbers are on AI marketing agents pricing.

PlanShared agent tasks per monthDaily task cap
Starter608
Team22025
Department70060
Enterprise2,000150

Rules it keeps with your subscribers

  1. 01It never sends an email, schedules a send or triggers an automation in your platform.
  2. 02It never imports, buys or adds contacts to your lists.
  3. 03It never writes a subject line that misleads about what is inside.
  4. 04It never removes the unsubscribe link your platform adds, and never promises anything your brief lists as banned.

How email fits the rest of the roster

An approved draft from Content Agent becomes a newsletter feature or a nurture email that points readers to the full article. During a launch, Email Agent works from the same launch brief as Competitor Research, Content and Social Media agents, so the announcement matches the positioning everywhere else. Reporting Agent reads opens and clicks from your platform and tells Email Agent which subjects and topics deserve another round.

FAQ

  1. 01

    Can it send the newsletter automatically every week?

    No. It saves the approved newsletter as a draft in your email platform. Sending is always a deliberate step taken by a person on your team.

  2. 02

    Does it need access to my subscriber list?

    It works with segment names and the description of your audience in the brief. It does not export or store your contact list.

  3. 03

    Can it write sequences for different buyers?

    Yes. Describe each audience in the brief, start a sequence for each one, and the agent adapts the angle, examples and call to action.

  4. 04

    Which email platforms are supported?

    Mailchimp, Klaviyo and HubSpot. With other platforms, copy the approved email from the card into your own tool.

  5. 05

    How are subject line tests chosen?

    The agent offers several subject lines with different angles, such as a benefit, a question or a direct announcement. You pick which ones to test in your platform.

Give your list a reliable sender

Connect your email platform, describe your subscribers in the brief, and approve the first newsletter draft.