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MarketingAgents

AI marketing platform for a team you can manage

MarketingAgents brings company knowledge, specialist responsibilities, approvals, and work records into one workspace. Your agents use the same business brief, while your people control who edits, who approves, and what reaches a connected channel. The platform gives a marketing lead a place to manage the work as well as the context behind it.

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A marketing lead in a small agency office arranges blank colored sticky notes into a weekly grid on a whiteboard, seen from behind her shoulder

Make the knowledge base the team's reference point

The company knowledge base holds the instructions every agent needs before doing its job. Include your brand voice, offer, ideal customer, products, banned claims, and examples of appropriate language. These are working instructions for your marketing team, rather than documents that sit apart from daily production.

Clear business context matters across specialties. Content Agent needs product facts when preparing an article, Email Agent needs the same facts when writing a nurture sequence, and Social Media Agent needs them when adapting the idea for a network. A common reference helps you judge their work against a consistent standard.

Organize the brief around decisions a reviewer actually makes. Explain which audience the offer serves, what customers receive, which claims require care, and how your brand expresses uncertainty. Add useful examples that show the expected voice. For a walkthrough of assigning the first responsibility, read how AI agents for marketing work.

Keep the publication decision with your team

Every specialist delivers work to an approval desk. That desk makes review part of the operating process, alongside the agent's scope and schedule. Your team can approve a deliverable, edit it directly, request changes, or reject it when it misses the assignment.

Treat the company brief as the review standard. Check whether the output uses the current offer, respects banned claims, and suits its channel. Then inspect the particulars that shared context cannot settle for you, such as whether a proposed headline makes a promise you support.

Approval applies to the individual output. An approved source brief does not provide blanket permission for every social post or email derived from it. Nothing goes live without approval, and supported email connections receive drafts. This gives reviewers a clear point to intervene before content reaches its audience.

A shop owner reads a printed weekly marketing report at the counter of her small store, pen in hand, boxes of stock behind her

Match access to the person's responsibility

Workspace roles distinguish management, review, editing, and visibility. Assign access according to the responsibility a person holds, so reviewing marketing does not require giving everyone ownership of the workspace. The available roles are owner, approver, editor, and viewer.

RoleResponsibility in the workflow
OwnerManages the workspace and its team access
ApproverReviews deliverables and makes approval decisions
EditorWorks on deliverable copy and revisions
ViewerReads the workspace's work without editing or approving

Name the person responsible for signoff before filling the review desk. An editor can improve clarity while an approver checks whether the final message is suitable for the brand. A viewer can follow the work without becoming another publication decision maker.

Seats and brand allowances depend on your subscription. Starter includes one seat and one brand, Team has three seats and one brand, Department includes ten seats and up to five brands, and Enterprise provides unlimited seats and up to twenty brands. See plans and workspace limits to match the arrangement to your team.

Connect the tools that hold your marketing work

Integrations use official APIs. Agents work with supported marketing systems for source data, content drafts, and channel preparation. The platform fits alongside your website, analytics, advertising, and email tools, each with its own purpose in the wider workflow.

Google Search Console provides search context, and Google Analytics 4 supports reporting. WordPress, Webflow, and Shopify connect to website-related work. Email Agent works with Mailchimp, Klaviyo, and HubSpot, while Content Agent also supports Google Docs export. Review the official marketing integrations against the systems you use.

Advertising connections have a firm boundary. Ads Agent reads connected campaign data and prepares analysis or suggested changes, with no budget changes. Approving an ad concept does not turn that read-only role into authority to modify campaign spend.

Connect systems because they support a defined agent responsibility. A reporting source helps explain results; a publishing destination helps carry approved work into your content process. Making that distinction keeps your review process understandable as the workspace grows.

Inspect the work and the decisions around it

Each agent maintains a work history and an audit log. The work history helps you revisit deliverables, while the audit record supports oversight of the agent's activity and review decisions. Together, they give a marketing lead a way to inspect what happens inside a recurring workflow.

Use these records when an output raises a question. Start with the deliverable, compare it with the company brief, and review its place in the agent's work. A record of activity helps you discuss a specific assignment instead of relying on someone's recollection of a conversation.

Reporting Agent adds a performance perspective by preparing weekly and monthly reports from connected sources. Its recommendations identify next actions for the specialists, which your team evaluates within the same approval process. Measurement informs decisions without removing ownership of them.

For broader workspace safeguards, read security and data handling. Enterprise includes SSO through SAML and an SLA, alongside its plan allowances and custom agent roles. Select those controls according to your organization's access requirements rather than treating every workspace as the same operating environment.

FAQ

  1. 01

    Is the knowledge base separate for each brand?

    Agents work from the company knowledge in their brand workspace. Department and Enterprise support multiple brands within their stated limits, giving teams a way to keep each brand's voice, products, and restrictions attached to its own work.

  2. 02

    Can a viewer approve a deliverable?

    Viewer access supports reading the work. Assign the approver role to the person responsible for approval decisions, and use editor access for people whose responsibility is revising deliverables.

  3. 03

    Does connecting an ad account let agents change spend?

    The advertising role remains read-only for campaign analysis. Ads Agent provides recommendations and creative work, while budget changes stay outside its scope regardless of the connected account or plan.

Give your agents a workspace with clear ownership

Build the company brief, select the specialties, and assign the people who manage and review their work. MarketingAgents keeps those responsibilities connected so you can inspect the output, follow decisions, and maintain a coherent marketing operation as more channels join the process.